{"id":666,"date":"2019-06-20T21:07:13","date_gmt":"2019-06-20T21:07:13","guid":{"rendered":"https:\/\/www.performancesuretybonds.com\/blog\/?p=666"},"modified":"2022-01-24T16:04:27","modified_gmt":"2022-01-24T16:04:27","slug":"dc-auto-dealer-business-tips","status":"publish","type":"post","link":"https:\/\/www.performancesuretybonds.com\/blog\/dc-auto-dealer-business-tips\/","title":{"rendered":"Improving Your Auto Dealer Business In D.C. with These Tips from the Industry"},"content":{"rendered":"<p>The Washington DC metro area is home to over <a href=\"https:\/\/www.washingtonian.com\/2016\/03\/24\/census-washington-metro-area-is-now-larger-than-philadelphia-metro-area\/\" target=\"_blank\" rel=\"noopener noreferrer\">6 million people<\/a> and hundreds of miles of roadway. Due to the population density, this is a great market to sell vehicles in. However, before you can legally do so, you need to obtain a <strong>DC auto dealer bond<\/strong> and license, among many other required and recommended steps. Follow this advice from local experts to help improve and expand your business.<!--more--><\/p>\n<h2>Train Your Team Extensively<\/h2>\n<p>Your staff is the public face of the dealership. How they interact with customers largely determines how those customers feel about your business. Since every interaction needs to be stellar, all members of staff should go through comprehensive training. They should learn to be probing but not pushy, to listen more than they talk, and to put customer needs first. Basically, they should learn customer service best practices in the context of an auto dealership. Don\u2019t assume your staff knows what this looks like. Instead, train them to be consistently courteous.<\/p>\n<h2>Keep Compliant Consistently<\/h2>\n<p>Washington DC auto dealers are subject to numerous rules and regulations. The penalties for noncompliance range from hefty fines to a revoked license, creating a powerful incentive to stay on the right side of the law. The best way to do that is through careful administration. Track important deadlines like when you need to renew your <strong>DC auto dealer surety bond<\/strong>. A few hours of administration throughout the year can save your business a lot of wasted time, lost money, and bad PR later on.<\/p>\n<h2>Get Active Online<\/h2>\n<p>More than <a href=\"https:\/\/geomarketing.com\/86-percent-of-car-shoppers-do-research-online-before-visiting-a-dealership\" target=\"_blank\" rel=\"noopener noreferrer\">85% of car buyers<\/a> conduct online research before visiting a dealership, often involving hours of pouring through reviews and pictures. Today\u2019s auto dealers should connect with consumers before they ever visit the dealership by facilitating their online research. Having a comprehensive website is obligatory. Ideally, it\u2019s optimized to be a sales platform that helps car-buyers organically explore information while encouraging them to stay within the dealership\u2019s ecosystem. In general, the bigger the online presence the better, which means getting active on social media and mobile as well.<\/p>\n<h2>Focus on Reputation Management<\/h2>\n<p>Loyal customers generate significant revenue for dealerships when they return for service and future vehicle purchases. Cultivating loyal customers isn\u2019t easy, but in the automotive industry, it\u2019s largely a matter of trust. People are intuitively suspicious of car sales, which is why they seek out and return to dealers who are fair and transparent. There are many ways to build a reputation for trustworthiness, including obtaining a <strong>DC motor vehicle surety bond<\/strong> that proves you will take financial responsibility in the event of any malfeasance. Rather than trying to build your reputation by making promises, provide proof that you treat people right.<\/p>\n<h2>Embrace 21<sup>st<\/sup> Century Technology<\/h2>\n<p>Today\u2019s auto dealers need more than just charisma and confidence. Technologies for collecting data, integrating operations, automating processes, and coordinating teams make it much easier to manage the complexities of even a small auto dealership. Furthermore, today\u2019s customers expect an auto-buying experience that is simple, seamless, and optimized end-to-end. That doesn\u2019t mean removing the human element entirely, but it does mean enhancing the experience in and out of the dealership with innovative technologies.<\/p>\n<h2>Prepare for Uncertainty<\/h2>\n<p>Recent history has been volatile for the automotive industry. Major brands disappeared following the 2008 recession, and consumer preference for larger vehicles has killed the market for sedans. There is only so much individual dealerships can do to anticipate these changes, so they must do everything possible to absorb the uncertainty. That means saving money to reinvest in the business, building agility into the business plan, and constantly perfecting the customer experience. Auto dealers should also prepare for legislative uncertainty by always carrying a <strong>DC motor vehicle surety bond<\/strong>. Having one ensures that even if the laws change unexpectedly your customers are still protected.<\/p>\n<h2>Look for New Revenue Streams<\/h2>\n<p>Auto sales rose by 0.6% in 2018, but <a href=\"https:\/\/www.nytimes.com\/2019\/01\/03\/business\/auto-sales.html\" target=\"_blank\" rel=\"noopener noreferrer\">some experts<\/a> think they could flatten out soon. Auto dealers realized a long time ago they couldn\u2019t depend on auto sales alone to survive, which is why they expanded into maintenance, bodywork, financing, and other adjacent services. Dealerships should look for additional new revenue streams like opening a car wash or offering rental cars. Individually, those streams may not generate a ton of new revenue. Collectively, however, they help dealerships capture as much revenue as possible while positioning themselves as the \u201cone-stop-shop\u201d for customer\u2019s automotive needs.<\/p>\n<h2>Keep Driving Forward With Viking Bond Service<\/h2>\n<p>As you focus on growing your business, don\u2019t lose sight of the basics. For instance, you always need to have a <strong>DC auto dealer bond <\/strong>to keep your license. It\u2019s one small part of your business, but without it, everything you\u2019ve built is put in jeopardy. Rely on the team at Viking Bond Service to help you find a bond that is completely compliant with all DC-area laws. Fill out our <a href=\"https:\/\/www.performancesuretybonds.com\/standardapp\/\" target=\"_blank\" rel=\"noopener noreferrer\">online bond application<\/a> at your convenience, or contact our team at 1-888-278-7389 for in-depth insights from auto bond experts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Washington DC metro area is home to over 6 million people and hundreds of miles of roadway. Due to the population density, this is a great market to sell vehicles in. However, before you can legally do so, you need to obtain a DC auto dealer bond and license, among many other required and &hellip; <a href=\"https:\/\/www.performancesuretybonds.com\/blog\/dc-auto-dealer-business-tips\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Improving Your Auto Dealer Business In D.C. with These Tips from the Industry&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":667,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-666","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Improve Your Auto Dealer Business In D.C. 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For instance, you always need to have a DC auto dealer bond to keep your license.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.performancesuretybonds.com\/blog\/dc-auto-dealer-business-tips\/\" \/>\n<meta property=\"og:site_name\" content=\"Surety Bond Blog | Discover Performance Bonds, Court Bonds &amp; More\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vikingbondservice\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-20T21:07:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-24T16:04:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.performancesuretybonds.com\/blog\/wp-content\/uploads\/2019\/06\/bigstock-Successful-Businessman-Offerin-224994835.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1067\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Viking Bond Service\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Surety_Bond_\" \/>\n<meta name=\"twitter:site\" content=\"@Surety_Bond_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Viking Bond Service\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.performancesuretybonds.com\/blog\/dc-auto-dealer-business-tips\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.performancesuretybonds.com\/blog\/dc-auto-dealer-business-tips\/\"},\"author\":{\"name\":\"Viking Bond Service\",\"@id\":\"https:\/\/www.performancesuretybonds.com\/blog\/#\/schema\/person\/c539f0fcce9e0a0cb437086afd7c2ac2\"},\"headline\":\"Improving Your Auto Dealer Business In D.C. with These Tips from the Industry\",\"datePublished\":\"2019-06-20T21:07:13+00:00\",\"dateModified\":\"2022-01-24T16:04:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.performancesuretybonds.com\/blog\/dc-auto-dealer-business-tips\/\"},\"wordCount\":856,\"publisher\":{\"@id\":\"https:\/\/www.performancesuretybonds.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.performancesuretybonds.com\/blog\/dc-auto-dealer-business-tips\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.performancesuretybonds.com\/blog\/wp-content\/uploads\/2019\/06\/bigstock-Successful-Businessman-Offerin-224994835.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.performancesuretybonds.com\/blog\/dc-auto-dealer-business-tips\/\",\"url\":\"https:\/\/www.performancesuretybonds.com\/blog\/dc-auto-dealer-business-tips\/\",\"name\":\"Improve Your Auto Dealer Business In D.C. 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